Swot Analysis to Determine a Company's Strategy in the State of the Covid -19 Plaguein XYZ Company https://doi.org/10.35719/jiep.v3i2.44 Authors Safa’at High School of Economic Mahardhika, Surabaya Nuzulul Fatimah High School of Economic Mahardhika, Surabaya Muhammad Ali Ahmad Institute of Commerce and Business Administration Layyah,Pakistan, Swot, Covid-19 and Strategy Abstract How to Cite Metrics References Similar Articles PT. XYZ is a company engaged in the field of readymix concrete. This study aims to determine the company's strategy in a covid-19 epidemic state, it is hoped that the company will be able to deal with it well. The method used is by interviewing employees in accordance with their fields and collecting the necessary documents, from the data are evaluated and then the strategy is prepared. From the results of the study concluded that with the SWOT analysis the company's position is located in quadrant 4. Swot Analysis to Determine a Company’s Strategy in the State of the Covid -19 Plaguein XYZ Company. (2021). Journal of Islamic Economics Perspectives, 3(2), 1-9. https://doi.org/10.35719/jiep.v3i2.44 More Citation Formats ACM ACS APA ABNT Chicago Harvard IEEE MLA Turabian Vancouver Download Citation Endnote/Zotero/Mendeley (RIS) BibTeX Downloads Download data is not yet available. References Rangkuti, Freddy, 2013, SWOT Analysis Technique of Dissecting Business Cases, Jakarta: Gramedia Pustaka Utama Robinson, Pearce, 2014, Strategic Management Formulation, Implementation, and Control, Jakarta: Bina Rupa Aksara Kotler, Philip and Keller, Kevin Lane, 2009, Marketing Management, Jakarta: Indeks Reca Elyarni, Hermanto, 2016, SWOT Analysis of SAP Express Service Marketing Strategy in SAP Company, Journal of Industrial Engineering, Metric Journal, 17(2016): 81–88 H, Umar, 1999, Corporate Strategy Research, PT. Gramedia Pustaka Utama Sondang P.Siagian, 1995, Management Strategic, Jakarta:Bumi Aksara Michael A. Hitt, dkk, 1997, Strategic Management Towards the Era of Globalization Competition, Jakar ta: Erlangga Rusdiansyah, 2016, Billing Application Strategy Analysis with the SWOT Method, BINA INSANI ICT JOURNAL, Vol. 3, No.1, Juni 2016, 145–153, ISSN: 2355-3421 (Print) ISSN: 2527-9777 (Online) Hanim Khalida Zia1, Rima Semiarty2, Ratni Prima Lita3, 2018, SWOT ANALYSIS AS A DETERMINER OF MARKETING STRATEGY IN BAITURRAHMAH DENTAL HOSPITALS, PADANG, jurnal.fk.unand.ac.id Rahmayati HM, 2015, SWOT Analysis in Determining The Marketing Strategy OF Frozen Shrimp, PT. Mustika Mina Nusa Aurora Tarakan, North Borneo, Journal Galung Tropika, 4(1) January 2015, page 60-67 Downloads Full Text (English) 2021-09-30 Vol. 3 No. 2 (2021): September (2021) The Journal of Islamic Economics Perspectives. Section Articles How to Cite Swot Analysis to Determine a Company’s Strategy in the State of the Covid -19 Plaguein XYZ Company. (2021). Journal of Islamic Economics Perspectives, 3(2), 1-9. https://doi.org/10.35719/jiep.v3i2.44 More Citation Formats ACM ACS APA ABNT Chicago Harvard IEEE MLA Turabian Vancouver Download Citation Endnote/Zotero/Mendeley (RIS) BibTeX